Polar

For Polar

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Overview

$25,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

2 - 9

Employees

2013

Year Founded

ABOUT POLAR

Rewriting the rules

Many brands follow the trend and take the easy route, avoiding risks as they conform to the crowd. We, however, take a completely different approach. We focus on one brand at a time, emphasizing being larger and more courageous.

Languages Spoken

English

HIGHLIGHTS

$25,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

2 - 9

Employees

2013

Year Founded

Services

Focus

Industries

Clients

Services Provided+2 Services

15% Brand Refresh & Rebranding

13% Brand Identity Design

8% Brand Guidelines Development

3% Packaging Design

3% Marketing Collateral Design

2% Social Media Graphics & Templates

2% Infographic Design

2% Corporate Photography

About the Team

OUR STORY

Our Narrative Polar is a dynamic branding studio. We are nimble, insightful, and eager about exploring possibilities that others might overlook. We collaborate closely, encouraging one another and our clients to take bold steps, make impactful statements, and stand out. The most innovative brands operate in the margins or one step ahead—not out of recklessness, but because that’s where true opportunities exist. That’s where real change can happen, and that’s what drives our enthusiasm. Partnering with us may not always be comfortable, but it’s always rewarding.

Portfolio

Arcon Yachts Luxury Rebrand

Arcon Yachts

Transforming from uniformity to inspiring waters, Monaco-based Arcon offers an unmatched yachting experience that encompasses sales, charters, construction, and management. Amidst the competition, Arcon sought a brand identity that emphasized character and positioned them as the preferred option. With a solid presence in Europe, they aimed to establish a global brand. We concentrated on encapsulating the core of Arcon Yachts' heritage while incorporating a contemporary and vibrant flair. Our aim was to develop a brand identity that reflects the luxury and sophistication of their offerings while appealing to their refined clientele worldwide. A significant element of this identity revolves around the timeless craft of marbling, which is deeply associated with upscale interior design. Inspired by the ocean and the essence of exploration, this skillful art form connects with Arcon's commitment to quality and exceptional service. We created a range of customized patterns, leading to a distinctive suite of assets for both print and digital media. This identity not only solidifies Arcon's position in the market but also showcases their expertise in forging connections with clients, delivering a consistent and engaging brand experience. The ocean beckons. Explore our complete case study here: wearepolar.com/projects/arcon-yachts.