**BACKGROUND** Introduce your business and your role. I'm the executive director at Dr. Geissler's Hearing Center. **OPPORTUNITY / CHALLENGE** What issue were you aiming to resolve with Paragraphs, LLC? I sought to rebrand our printed materials. **SOLUTION** What was their scope of work? We had an initial phone conversation regarding the redesign of brochures intended for our referring physicians in Northwest Indiana. After providing them with our current materials, they began working on new brochures. They inquired about our logo, and I revealed my desire to change it, so we decided to update the logo as well based on their suggestion. What is the team structure? My primary point of contact is Rachel, the President of Paragraphs, LLC. How did you establish your relationship with Paragraphs, LLC? I had collaborated with Paragraphs in a previous role in Chicago, which was a significant project, so I was already familiar with the team. When the Hearing Center considered rebranding, I was eager to work with them again due to my positive past experience. How much have you invested in their services? Our investment has been around $20,000 to $25,000. What is the current status of this partnership? We began our collaboration in January 2018, and it continues to be active. **RESULTS & FEEDBACK** What evidence demonstrates the impact of this partnership? We distributed the refreshed brochures to our referring physicians, and they've received a fantastic response. Approximately 25% of our new patients are coming from those brochures sent to physician offices. We’ve also participated in local health fairs and sponsored a Minor League Baseball team in Indiana. Many people frequently compliment our new logo, which is gaining local recognition and generating positive word of mouth throughout the region. How did Paragraphs, LLC handle project management? They are extremely responsive; I receive answers to emails within thirty minutes, and phone calls are returned within five minutes. I never have to chase them down because whenever I send a request, it gets addressed promptly. Although we mainly communicate through phone and email, I look for chances to visit them in Chicago to meet face-to-face. Rachel has a wonderful personal approach; during the core of the project, we communicated every two weeks, and she still checks in regularly to see how we're doing. I appreciate this because it keeps me engaged with our brand and in promoting our business. What stood out to you about them? In addition to their excellent customer service, they deliver outstanding products. We expressed our needs, and they returned with something that impressed us. Their creativity and attention to detail are remarkable, and they are genuinely pleasant to collaborate with. I also love that they are a woman-owned business, just like us. Any advice for prospective clients? When you meet with them, be candid about your needs and the types of products you want. If you're open to innovative ideas, they will certainly bring those concepts to life for you.