Outmost Studio is a renowned animated explainer video production company located in Norwich, UK, known for its unique approach compared to other agencies in the field. We found that maintaining high engagement relies on three key principles: a well-defined strategy, innovative creativity, and impeccable execution. This combination effectively meets our clients' goals, whether they aim for conversions, brand recognition, or social impact. Our offerings include animated explainer videos, brand stories, public relations campaign content, and event videos, serving industries such as SaaS, healthcare, finance, technology, and non-profits. Our clientele features prominent organizations like the NHS, Harrods, Adobe, Heathrow, Bupa, Volvo, O2, CEPI, the Wellcome Trust, and the Association of British Insurers. The studio was founded by Oliver Lawer, who led Curveball Media for more than 15 years, overseeing numerous animated projects. He directed CEPI's campaign animation that contributed to securing $350 million in funding at Davos, spearheaded the ABI campaign that won two industry awards, and created HEKA's motion language system, which is still in use today. Our process prioritizes strategy; we clarify the video's objectives and target audience before any visuals are created. We manage every aspect of production, including scripting, storyboarding, 2D and 3D animation, motion graphics, and sound design. Most projects take 6–8 weeks to complete, with prices starting around £10K.