Orbink emerged from the founders' frustration with the challenges of purchasing links in competitive industries, especially where compliance and editorial standards are critical, such as iGaming, finance, and crypto. Drawing on years of experience managing complex link-building campaigns, they recognized the inefficiencies of traditional marketplaces: wasted outreach efforts, unreliable publishers, and inflated metrics. To address these issues, Orbink was created as a specialized marketplace tailored to demanding verticals often neglected by others. Each publisher undergoes strict vetting, and all metrics are validated through trusted tools like Ahrefs, Moz, and Semrush. With transparent, niche-specific pricing reflecting the distinct value of links across sectors, Orbink now connects thousands of SEO professionals with over 330,000 verified media outlets in 24 countries, establishing a trusted platform for effective link-building.