non.agency

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Overview

$5,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

50 - 249

Employees

2022

Year Founded

ABOUT NON.AGENCY

Build visibility 🤝 that drives sales

NON.agency is a global agency focused on SEO and AI visibility, with locations in London (UK) and Poznań, Poland. It was formed through the merger of two seasoned digital teams, including huskyhamster.com, and boasts over 20 years of collective experience in areas such as search engine optimization, link building, AI content strategy, and AI-driven tools. The agency aims to assist e-commerce brands, SaaS companies, and FinTech businesses in expanding internationally via search engines. Whether clients are entering a new market or enhancing their existing presence, NON.agency develops visibility systems designed to generate measurable revenue rather than just improved rankings. Their key services encompass international SEO, AI search optimization (AIO), link building, digital PR, programmatic SEO, and AI tool development.

Languages Spoken

English

HIGHLIGHTS

$5,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

50 - 249

Employees

2022

Year Founded

Services

Focus

Industries

Clients

Services Provided

50% Search Engine Optimization (SEO)

20% Content Marketing Strategy

20% Digital Strategy

10% Other Digital Marketing

Portfolio

689,135 More Visitors for FinTech SaaS Website

Unknown

When our client reached out to us, they were already a well-known entity in the FinTech sector. However, they were experiencing a significant drop in business outside the tax season, despite the increasing trend of online tax filing. Additionally, their approach was rather unconventional; instead of adhering to a typical long-term SEO strategy, they chose to collaborate with us only from September to March, then pause until the following September. While this may not be ideal for SEO, we were still able to double the website traffic. Thanks to the foundational work completed by the client’s previous SEO firm, we skipped the usual audit and focused on analyzing the site’s performance, which unveiled two critical issues: a loss of traffic on commercial keywords and the presence of outdated, low-quality content. To address these issues, we devised a content and keyword strategy along with a link-building plan. Over the six-month period, we successfully averted an anticipated 35% decline in traffic and a 50-60% drop in revenue. Although the progress was solid, we aimed for more. The client presented us with a new challenge: to achieve at least a 30% year-over-year increase in traffic. To meet this goal, we continued the existing strategy, which involved creating new content for 2023, refreshing outdated material, building new links, and implementing further on-page optimizations. The results exceeded our expectations, more than doubling last year’s traffic. What initially seemed like an impossible task turned into a well-executed plan that saved the project. After celebrating this success, we returned to work, eager to attain even greater achievements.

Migration Assistance: Link Strategy & Execution

Unknown

Barona Nordic, a small job board targeting the Nordic region, reached out to non.agency for a tailored content plan aimed at their Polish audience. They were very pleased with our content analysis and soon chose to collaborate with us on their website migration. The client required technical SEO support for the new site. Our team began by creating a migration mapping to manage redirects, followed by a comprehensive site audit. Subsequently, we launched a global link-building campaign that helped the website gain valuable manually approved backlinks from international sources. We also implemented a local link strategy specifically for Poland, Slovakia, and Romania, which received positive feedback from the client. When we began in April 2023, the website had almost no backlinks or traffic. In just four months, we increased its backlink profile by about 130 referring domains from various countries and raised its average organic traffic by 2,500. The client was excited about the enhanced online visibility and the boost the website received. With our assistance, they established a significantly stronger online presence, empowering them to confidently expand their services.

6 Months, 263% Traffic Increase. Sustainable Niche

Unknown

The project began with a pre-existing challenge. Our client's website faced numerous issues, including slow loading times, a failure to meet the Core Web Vitals (CWV) standards, and an excessive number of 90 WordPress plugins. These complications, coupled with stagnant web traffic, resulted in no revenue growth. Our objective was clear: to revamp the existing SEO strategy and revitalize the website. We performed a comprehensive technical audit and laid the groundwork for an advanced Search Marketing Strategy that explored all potential traffic and revenue avenues. This approach also paved the way for innovative use of AI in content creation, involving the client throughout the process. The first month focused on this all-encompassing strategy, where we conducted a detailed audit and identified the website’s needs. In the second month, we moved to Phase 1 of the strategy, which involved creating and optimizing over 40 articles, securing more than 10 high-quality backlinks from reputable sources, and improving website speed. Month three saw the execution of Phase 2, which included additional article creation and optimization, along with the acquisition of six more quality backlinks. The fourth month took advantage of AI-driven content expansion, during which we optimized over 50 more articles, secured 10 additional quality backlinks, and created more than 1000 new short review pages. In the fifth month, we further strengthened our content and backlink strategies, and the sixth month was dedicated to reviewing and re-optimizing every aspect of our strategy. Following these adjustments, we performed a thorough SEO analysis and re-audit. By the end of our collaboration, we successfully transformed our client's website from poor traffic performance to a trajectory of growth, resulting in a shift from financial losses to consistent revenue generation.