Noice is a digital agency based in Melbourne that assists Australian businesses and government organizations in transitioning to modern content platforms, avoiding the typical long and costly processes associated with such changes. We focus on migrations between content management systems (CMS), including AEM, Sitecore, Drupal, and custom platforms, moving to Magnolia, AEM, and other enterprise digital experience platforms (DXPs). Our proprietary tool, Migration Accelerator, employs large language models to automate the tedious 80% of content migration tasks, such as page mapping, component alignment, and content transformation, allowing our team to concentrate on aspects that require human insight. In addition to migrations, we provide DXP and CMS implementations, AI strategy and consulting, AI chatbot and RAG implementations, UX research, design systems, accessibility, SEO, and managed services. Our clients include Telstra Health, the Victorian Collaborative Centre for Mental Health and Wellbeing, and various ASX-listed companies from the financial services, industrial, and consumer sectors. What distinguishes us is that we develop the AI tools we utilize. This hands-on experience informs our consulting approach — we understand where AI is most effective, where it may not meet expectations, and how to create systems that reflect both realities. We prioritize transparency regarding platforms: if AI isn’t the most suitable solution for a problem, or if another CMS is better suited to your needs, we will advise you accordingly. Our objective is to address your challenges rather than simply promote a specific technology.