Niccoli.Design

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Overview

$1,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2 - 9

Employees

2018

Year Founded

ABOUT NICCOLI.DESIGN

Boutique agency: branding, packaging, editorial

Niccoli.Design is a specialized creative studio that develops striking, narrative-focused brand experiences and packaging for hospitality and lifestyle brands around the globe. Located in Barcelona and Shanghai, we leverage our international experience, cultural insights, and strategic design approaches to ensure that brands connect effectively with audiences in various markets. Our services encompass: - Branding - Logos & Brand Guidelines - Marketing Materials: Business Cards, Catalogs, Company Profiles, Presentation Templates, Email Signatures - Art Direction - Photo & Video Production - Photo & Video Editing - Key Visuals & Advertising Campaigns - Graphic Design - Packaging: Limited Edition Luxury Packaging (Design & Visuals), Functional Food & Beverage Packaging (Design & Visuals), Labels, Point of Purchase (POP), Point of Sale (POS) Displays, and Photorealistic Renderings - Web Design & Social Media - Website Development (WordPress, Shopify, Squarespace) - Social Media Templates - Booth Design: Concept, Structure, Visuals, 3D Modeling, and Photorealistic Renderings Who We Partner With: We work with clients of all sizes and stages, united by a common objective: to create brands that engage across different markets. Our clientele includes: - Boutique Hospitality Brands: hotels, resorts, and guest experience initiatives - FMCG & Consumer Product Companies: ranging from global leaders to niche innovators - Lifestyle & Wellness Brands: including beauty, nutraceuticals, and wellness products - Startups & Incubators: early-stage companies establishing their initial brand presence Some of our notable clients are Starbucks, Venchi Chocolate, Friesland Campina, and Sirio Nutraceuticals. Connect with us on: - LinkedIn: https://www.linkedin.com/company/niccoli-design/ - Facebook: https://www.facebook.com/niccoli.design - Instagram: https://www.instagram.com/niccoli.design/

Languages Spoken

EnglishSpanish

HIGHLIGHTS

$1,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2 - 9

Employees

2018

Year Founded

Services

Focus

Industries

Clients

Services Provided

20% Logo Design

13% Graphic Design

12% Packaging Design

5% Brand Identity Design

50% Print Design

About the Team

OUR STORY

Our Narrative At Niccoli.Design, we view design as not just visually appealing but as a tangible strategy. Established by Ilaria Niccoli, our studio focuses on brand identity, packaging, and guest experience design specifically for hospitality and lifestyle brands aiming for global distinction. With locations in Barcelona and Shanghai, we leverage over 15 years of experience collaborating with brands from Europe, Asia, and North America, offering a cross-cultural viewpoint and a strategic methodology for every endeavor.

Portfolio

Limited Edition Mooncake Boxes

Starbucks

Starbucks' Mid-Autumn campaign includes the design of mooncake packaging. Research indicates that the main reasons for mooncake purchases are festival celebrations and gift-giving. Over half of consumers buy mooncakes as gifts for family, friends, or business associates. The premium gift packaging features a minimalist aesthetic and an attractive color scheme, with a surprising element introduced by an angled cut on the surface. Upon opening the boxes, customers are greeted by an intricate and abstract floral design that complements the outer colors, highlighted by a touch of gold foil. All packaging aligns with the brand’s commitment to sustainability, utilizing renewable materials and providing new uses for each box: the "Tall" box transforms into a document folder and phone stand; the "Grande" box serves as a drawer unit with a built-in speaker; and the "Venti" box acts as both a laptop stand and an office supplies organizer. For more information, visit: https://niccoli.design/sbx-midautumn-2021.

Spring OOH Campaign - KV and photoshoot

Starbucks

The new Spring campaign from Starbucks, now available in over 5,000 locations across China, is both sophisticated and aspirational. Niccoli.Design managed the entire project, overseeing everything from the initial concept to the final artwork and the direction of the photo shoot. The concept revolves around Spring as a season of renewal, where nature reawakens and people rediscover their energy to connect with both nature and one another. As the light brightens after winter, it invites reflection on the surrounding beauty, offering fresh perspectives and hope for the future. The campaign features three key visuals that represent the stages of blooming—growth/budding, full blossom, and fading—using various color accents and props. Themes of reflection, similarity, new perspectives, and connections are intertwined, giving Spring a bold and contemporary feel, characterized by elegance and style. For more information, visit: https://niccoli.design/starbucks-spring2020

GoodGood - Sustainable Food Packaging and Branding

Starbucks

GoodGood 星善食™ 主义 is a new campaign from Starbucks that leverages its brand influence for positive impact, offering high-quality and desirable products while being mindful of our environment. In a first for China, Starbucks is introducing a complete plant-based meal set, which includes a variety of beverages, appetizers, salads, and sandwiches, all packaged in eco-friendly materials and supported by in-store promotions that address the entire product life cycle. To create the logo and visual identity for this product line, Starbucks has collaborated with Niccoli.Design, which developed a fresh and bold style aimed at appealing to younger generations while aligning with Starbucks' signature clean aesthetic. The slogan “Taste Good, Do Good, Feel Good” encapsulates the meaning behind GoodGood, portraying it as more than just a menu option; it’s a mindful choice for both personal well-being and environmental responsibility. The digital campaign features popular Chinese singer Li Yuchun (Chris Lee), who resonates with Gen Y and Z due to her androgynous style and unique voice. For further information, visit: https://niccoli.design/starbucks-goodgood.

3 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$1,000+

Average Hourly Rate

$50 - $99/hr

Pricing Snapshot

Min Project Size

$1,000+

Avg Hourly Rate

$50 - $99/hr

Cost Rating

N/A

What Clients Have Said

"Niccoli.Design delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet — reviewers either haven't shared a project budget or kept theirs confidential.

Select a service

Logo Design

Graphic Design

Packaging Design

Brand Identity Design

Print Design

Locations

Headquarters

Johann Sebastian Bach

Barcelona, Catalonia, Spain 08021

+34645496760

Headquarters

Yun Han Lu 201306

+34645496760

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