
New Normal
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Overview
$50,000+
Min Project Size
$100 - $149/hr
Avg Hourly Rate
10 - 49
Employees
2012
Year Founded
ABOUT NEW NORMAL
Seattle Custom Software, Mobile Apps, Website Dev
Since 2012, New Normal has focused on developing tailored software for data-driven, regulated industries where compliance is essential and errors can be costly.
**Our Expertise**
We have collaborated with Fortune 500 companies (including Amazon, Southwest Airlines, Toyota, and the Gates Foundation) as well as rapidly growing startups to create:
- Music licensing and catalog valuation platforms
- HIPAA-compliant healthcare applications
- Real estate transaction and property management systems
- Field-to-office construction tools with real-time data synchronization
New Normal is not merely another development company; we serve as your technology partner, supporting you through each phase of the product lifecycle. Our skilled engineers and product managers work closely with your team to conceive, develop, and launch your product. The best products often emerge without a comprehensive roadmap, and we excel in navigating that uncertainty. While many require precise specifications from the outset, we assist founders in validating their product concepts before we begin coding, transforming ideas into effective digital solutions. We challenge assumptions, pose tough questions, and create what you truly need. When you engage us for your software project, we will collaborate with you to understand the problem at hand and define the best structure for the software solution. Afterward, we will produce elegant code and keep you updated throughout the process. You’ll feel confident in your choice to work with us, and we’ll enjoy every moment of it.
LANGUAGES SPOKEN
English
HIGHLIGHTS
$50,000+
Min Project Size
$100 - $149/hr
Avg Hourly Rate
10 - 49
Employees
2012
Year Founded
Services
Focus
Industries
Clients
Services Provided
60% Custom Web Application Development
40% Mobile App Development (iOS & Android)
30% UX Research & Usability Testing
25% Mobile App UI Design
20% Web App UI Design
15% UX Audit & Heuristic Evaluation
10% Product UX Strategy
100% Brand Identity Design
About the Team
OUR STORY
At NewNormal, we distinguish ourselves by serving as your dedicated technology partner throughout every phase of the product lifecycle. Our seasoned engineers and product managers collaborate closely with your team to envision and develop your product, embracing the uncertainty that often accompanies early-stage ideas. Unlike others who require perfect specifications upfront, we prioritize validating concepts before coding, ensuring we build solutions that truly meet your needs. Whether launching an MVP or scaling an enterprise platform, we combine technical expertise with strategic insight. We integrate artificial intelligence throughout our processes—accelerating development via AI-assisted coding, rapid prototyping, and automated reviews—while delivering AI-powered applications that address real business challenges. Guided by experienced architects, we blend traditional engineering rigor with AI innovation to deliver
Projects & Clients
Project Size & Rate
Minimum Project Size
$50,000+
Average Hourly Rate
$100 - $149/hr


