FOID Brand Store Design
Incarved Interio Private Limited
This is truly an exciting story to share. Rohit, Likhita, Akhil, Pratyusha, and Vinusha are the creative minds behind Incarved Interio, a design studio focused on human-centered spaces located in Hyderabad. For Mouse & Cheese, aligning with our partners’ values and vision is crucial. As a brand that thrives on conversation, we started our dialogue based on shared values, gaining insights into each other's concepts through extensive discussions before finalizing our collaboration. Developing a brand strategy to make a significant impact on the interiors market in Hyderabad posed a challenge; therefore, we aimed to comprehend users' needs, the market landscape, and the founder's aspirations to create a brand experience that empowers consumers to make informed decisions about the materials, aesthetics, and functionality of their homes. Together, we crafted the identity of FOID, from its name to the design of their flagship store, ensuring a cohesive design approach across all brand interactions, which we are now expanding into digital spaces.