
Moonrock
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Overview
$100,000+
Min Project Size
150+
Avg Hourly Rate
50 - 249
Employees
2021
Year Founded
ABOUT MOONROCK
Build. Connect. Scale.
At the crossroads of emerging media strategies and innovative digital techniques, Moonrock Agency empowers both agencies and internal teams to enhance their clients’ businesses using a thorough, data-informed approach.
**What We Do:**
**Media Activation & Optimization:** Utilizing Moonrock Agency’s premier capabilities, we implement media campaigns that are scalable and effective. Our team consistently optimizes all channels to ensure maximum campaign performance, yielding measurable results and improved ROI. Whether we're producing customized user-generated content, engaging at events like Comic Con, collaborating with top influencers, partnering with video game intellectual properties, or creating impactful media campaigns, our strategy and execution are seamless.
**Advanced Analytics & Data Intelligence:** We transform data into practical insights. With advanced analytics tools, we track performance in real time, allowing for quick adjustments and strategic improvements that keep your campaigns leading the way.
**Digital Creative & Integrated Strategy:** By merging our creative digital skills with precise media execution, we develop engaging narratives that connect with your target audience. Our cohesive approach guarantees that every element of your campaign—from creative development to media planning—is aligned for optimal impact.
**Full-Funnel Campaign Execution:** We offer comprehensive support throughout the marketing funnel. Whether your aim is to boost brand awareness, encourage engagement, or increase conversions, our teams work collaboratively to implement strategies that promote sustained growth.
**Collaborative Partnership:** We strive to be more than a mere service provider. We collaborate with you to gain a deep understanding of your unique challenges and objectives, ensuring our solutions are perfectly aligned with your goals. If you aim to expand your clients’ businesses, we want to be your reliable partner in media execution. Just ask any of our clients.
LANGUAGES SPOKEN
English
HIGHLIGHTS
$100,000+
Min Project Size
150+
Avg Hourly Rate
50 - 249
Employees
2021
Year Founded
Services
Focus
Industries
Clients
Services Provided
35% Performance Marketing
30% Digital Strategy
20% Social Media Marketing
15% Marketing Funnel Development
100% Media Planning & Budget Allocation
About the Team
OUR STORY
Moonrock was founded by John Benyamine and John Gaudiosi to authentically bridge brands with gaming culture, recognizing that gaming is more than just an advertising channel—it's a vibrant community. Their team of over 30 passionate gamers understands platforms deeply, engaging with Gen Z and Gen Alpha audiences who value genuine connections over traditional ads. Early adopters of emerging platforms like Roblox, Fortnite, and Minecraft, Moonrock crafts meaningful branded content and experiences that resonate within fandoms. With clients such as Walmart, Samsung, Tencent, and Marvel, the agency excels in creating interactive campaigns that blend digital and real-world activations. Recognized for innovation and growth, Moonrock continues to help brands not just enter but truly belong in gaming culture.
Projects & Clients
Project Size & Rate
Minimum Project Size
$100,000+
Average Hourly Rate
150+
Locations
Headquarters
224 Spring Valley Drive, Florham Park

