Mark Liney, with almost two decades of experience at leading agencies such as Re and Landor, has shaped his career at the forefront of brand consultancy. Formerly Group CEO at DesignStudio, one of the world's largest independent branding firms, he now offers his expertise as a brand consultant and fractional VP of brand. Alongside him is Jack Wimmer, a versatile brand strategist, copywriter, and namer whose diverse portfolio spans Parisian startups, American beverage companies, and innovative climate-tech ventures in London. Jack's contributions to numerous acclaimed rebrands have been recognized through collaborations with prominent teams at Koto, Gander, Ragged Edge, and How&How. Together, they combine strategic insight and creative prowess to elevate brands.