Liquid Advertising is a marketing agency founded by industry veterans passionate about video games, dedicated to crafting data-driven campaigns that resonate with target audiences. Originating from humble beginnings as a four-person team in Pacific Palisades, it has expanded under Will's leadership to a global organization of over 100 professionals. Will's extensive advertising background includes roles with major brands and pioneering internet-focused marketing. Kevin spearheads the vibrant media team, blending digital, traditional, and experiential strategies to assist brands, particularly challengers, in navigating competitive markets. Chris, with roots in the gaming world and experience at Activision, leads Liquid's creative department, delivering award-winning content across digital platforms. Together, they combine expertise to effectively address client needs with engaging solutions.