**BACKGROUND** Please provide an overview of your company and your role. We are a software company that assists home service providers in managing customer communications and acquiring reviews. I serve as the Director of Demand Generation, overseeing all acquisition marketing initiatives. **OPPORTUNITY / CHALLENGE** What motivated your company to engage KlientBoost, and what objectives were you aiming to achieve? We aimed to develop an inbound lead generation engine and required assistance with content creation, SEO management, and PPC management. **SOLUTION** How did you choose this vendor, and what influenced your decision? A member of our team had previously collaborated with KlientBoost and had a very positive experience. Please detail the scope of work, including project phases, key deliverables, and campaigns. We participated in discovery calls to establish our objectives for SEO and PPC. We collaborated with different teams to formulate strategies for quick wins, a long-term vision, and scaling our efforts. KlientBoost then devised a plan with specific goals for our review. After we approved it, they began producing ads and executing SEO strategies to help us meet our objectives. How many individuals from the vendor's team collaborated with you, and what were their roles? One sales representative, two account representatives, one SEO lead, one SEO specialist, and one designer. **RESULTS & FEEDBACK** Can you share any measurable results from the project or general impressions of the deliverables? Overall, we are very satisfied with our collaboration with KlientBoost. Our organic efforts have resulted in significantly increased traffic. In terms of PPC, we have notably boosted our lead volume while halving our cost per lead. Can you describe their project management approach, including communication methods and timelines? Communication with KlientBoost is very effective. We receive weekly update emails and bi-weekly status meetings, in addition to using Asana to keep the team informed of progress. They also provide an excellent Data Studio dashboard that allows us to view reports in real time. What aspects of this company did you find particularly impressive or distinctive? Our account manager, Ari, is outstanding. We also work closely with Ben, who excels in SEO. The tools offered are exceptional as well, especially the dashboard that contains valuable information and insights for decision-making. Are there any areas for improvement or suggestions for what they might have done differently? I wouldn't suggest any improvements regarding the team or their processes. It has been a genuinely enjoyable experience.