Human Branding
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Overview
$25,000+
Min Project Size
$100 - $149/hr
Avg Hourly Rate
10 - 49
Employees
2006
Year Founded
ABOUT HUMAN BRANDING
Digging Deeper
Human Branding is a strategic research consultancy that utilizes Applied Anthropology to generate transformative business outcomes for clients globally. Our methodology is grounded in the anthropological idea that 80% of the factors influencing human behavior operate at a subconscious and "hidden" level, requiring an unconventional research approach to uncover them. We are recognized for our distinctive skill in revealing these hidden elements and converting them into strategic solutions that are both impactful and long-lasting for our clients.
LANGUAGES SPOKEN
EnglishFrench
HIGHLIGHTS
$25,000+
Min Project Size
$100 - $149/hr
Avg Hourly Rate
10 - 49
Employees
2006
Year Founded
Services
Focus
Industries
Clients
Services Provided
100% Brand Identity Design
60% Digital Strategy
30% Content Marketing Strategy
10% Performance Marketing
About the Team
OUR STORY
HumanBranding, led by Founder and CEO Johanna Faigelman, integrates anthropology with marketing to revolutionize brand strategy and customer insight. Johanna's expertise, backed by academic credentials and over twenty years of experience, drives innovative business strategies for a global clientele. The leadership team includes Sarah McNab, a Chief Strategy Officer with extensive international brand-building experience; Susan Meisels and Sarah Rider, VPs and strategists specializing in applied anthropology and human insights across diverse industries; Diane Sciardi, an expert in brand research and communications; Alison Opie, focused on healthcare research; and Sara Mackenzie, who brings deep anthropological knowledge and consultancy experience. Together, they craft deeply human insights to build enduring, powerful brands worldwide.
Projects & Clients
Project Size & Rate
Minimum Project Size
$25,000+
Average Hourly Rate
$100 - $149/hr
