Established in 2018 by experts in trend analysis and consumer insights within CPG (FMCG), retail, and foodservice, High Yield applies best practices in quantitative research to comprehend the modern and future cannabis consumer. We assist a wide range of consumer brands in grasping the effects of the increasing interest, acceptance, and utilization of cannabis in the United States. Our clientele includes independently funded businesses with an entrepreneurial spirit. High Yield occupies a unique position in the market research industry, bringing extensive expertise and a data-driven, objective viewpoint on consumer trends while considering the comprehensive context of contemporary American consumers.