GrayMatter.agency
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Overview
$10,000+
Min Project Size
2 - 9
Employees
2005
Year Founded
ABOUT GRAYMATTER.AGENCY
Biz results through collaboration and creativity
GrayMatter Agency stands out from typical full-service marketing communications and creative firms. We cater to both small and large clients seeking the expertise of seasoned agency professionals without the complications and expenses associated with larger agencies. Our approach combines the high-quality creative and strategic insight expected from bigger firms with the agility and cost-effectiveness of a more streamlined operation.
Languages Spoken
English
HIGHLIGHTS
$10,000+
Min Project Size
2 - 9
Employees
2005
Year Founded
Services
Focus
Industries
Clients
Services Provided
24% Brand Identity Design
10% Corporate Stationery Design
33% Print Design
33% Digital Strategy
About the Team
OUR STORY
OrthogenRx, specializing in hyaluronic acid injections for Osteoarthritis knee pain, encountered growth challenges after initially securing 7% market share. Navigating shifting regulatory and reimbursement landscapes, the company sought revitalization. Post rebranding at an industry trade event, GrayMatter crafted a targeted digital strategy focusing on healthcare professionals, administrators, and consumers. This strategic approach not only rejuvenated interest but also drove a significant 23% increase in sales, outpacing expectations. The renewed momentum and market success ultimately captured Avanos Medical, Inc.'s interest, culminating in OrthogenRx's acquisition. This journey reflects OrthogenRx's commitment to innovation and responsiveness within a dynamic healthcare environment.
Projects & Clients
Project Size & Rate
Minimum Project Size
$10,000+
Locations
Headquarters
20 Downer Ave
Hingham, Massachusetts, United States 02043