Since 1993, we have concentrated solely on assisting innovative products in achieving success in the marketplace. Unlike general agencies, we thrive on the specific challenges of product commercialization and entering markets. Our primary services involve pinpointing blind spots that arise when you’re too closely involved with a product, crafting positioning that sets you apart from your competitors, and developing actionable plans for sustainable growth. With 80% of our clients located in the United States, we possess extensive knowledge in penetrating both US and Canadian markets. Whether you are a B2B brand entering consumer markets, launching a direct-to-consumer initiative through Shopify, or expanding your product range, our approachable senior strategists bring decades of specialized product marketing experience to help ensure your success. With over 6,000 successful projects for hundreds of clients, we have cultivated unique expertise that minimizes risk, fosters accountability, and drives your product into new markets. Let us assist in making your exceptional product thrive in the marketplace it deserves to conquer!