Achieved ROI of 400% through SEO & Google Ads
How APXN Property Enhanced Their Online Performance with GoogleAlgorithm
APXN Property, a prominent real estate agency in the Greater Toronto Area, offers a wide range of services and insights for both buyers and sellers. Seeking to improve their online visibility, generate more leads, and increase revenue, they realized their website and Google Ads were neither optimized nor effective. To address this, they engaged GoogleAlgorithm, a digital marketing agency that specializes in Google Ads and SEO.
GoogleAlgorithm conducted an audit of their website and existing Google Ads and implemented a thorough strategy that included:
- **SEO**: Enhancing the website for relevant keywords, improving load speed, refining content, and optimizing schema. They also launched a blog to establish authority and drive organic traffic.
- **Google Ads**: Restructuring the account, developing new campaigns and ad groups, crafting engaging ads and landing pages, setting up conversion tracking and remarketing, and applying industry best practices.
- **Conversion Rate Optimization**: Assessing website data and user behavior, performing A/B testing, and enhancing website design, layout, navigation, calls-to-action, forms, and trust indicators.
The outcomes were remarkable:
- Organic traffic surged by 300%, and organic leads increased by 250%.
- Click-through rates for Google Ads rose by 50%, while conversion rates doubled.
- The overall website conversion rate grew by 150%, resulting in a 400% return on investment.
APXN Property was thrilled with these results and commended GoogleAlgorithm for their professionalism, creativity, and effective outcomes. They continue to collaborate with the agency to sustain and enhance their online performance and explore new growth possibilities.