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Spotlight is a robust SaaS platform aimed at excelling in the growing area of Generative Engine Optimization (GEO), assisting brands in tracking and enhancing their visibility across eight prominent AI platforms, such as ChatGPT, Gemini, and Perplexity. Its approach revolves around "White-Hat Reverse Engineering," which involves identifying high-traffic, intent-based prompts using a unique combination of real-time extension data, Google search correlations, and specialized AI models. By gathering the specific citations and web-search queries employed by large language models (LLMs), Spotlight uncovers "visibility gaps" and creates an optimized content strategy, providing clear guidance on what to write and where to position it for maximum citation potential. Additionally, it integrates with Google Analytics to monitor actual traffic driven by LLMs and offers reputation management tools to assess and improve how AI models view your brand's quality and value. Clients can choose between a powerful self-service platform or select from three Strategic Service Layers for a more automated experience.