Focus Lab
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Overview
$25,000+
Min Project Size
10 - 49
Employees
2010
Year Founded
ABOUT FOCUS LAB
Brand First. Brand Forever.
Focus Lab is a well-recognized B2B branding agency that firmly believes that the key to success for companies lies in their investment in branding. We specialize in crafting impactful B2B brands that connect deeply with their clients and emerge as leaders in their industries. By following a tested methodology and fostering a mutual dedication to crafting memorable experiences, we establish genuine partnerships that empower B2B brands to express their most daring and unique identities.
LANGUAGES SPOKEN
English
HIGHLIGHTS
$25,000+
Min Project Size
10 - 49
Employees
2010
Year Founded
Services
Focus
Industries
Clients
Services Provided
35% Brand Identity Design
25% Logo Design
15% Brand Guidelines Development
15% Marketing Collateral Design
10% Graphic Design
70% Product UX Strategy
30% Other Design
About the Team
OUR STORY
Focus Lab is a global B2B branding agency co-founded and led by CEO Bill Kenney, dedicated to helping industry-leading companies connect meaningfully with their customers. With a clientele that includes renowned names like Marketo, Salesloft, and Netflix, Focus Lab leverages its extensive experience to guide businesses through transformative brand journeys. Their acclaimed book, an Amazon bestseller, serves as a comprehensive playbook for companies embarking on rebranding endeavors. It breaks down the process into four detailed parts, addressing critical questions about timing, agency selection, stakeholder involvement, and strategy implementation. By offering tactical insights and clear guidance, Focus Lab equips organizations to navigate the complexities of rebranding confidently and successfully.
Projects & Clients
Project Size & Rate
Minimum Project Size
$25,000+
Locations
Headquarters
60 Exchange Street, Ste C3 PMB 289
