Driving Growth for O’Neill Vintners & Distillers
O’Neill Vintners & Distillers
In 2021, EXL Media teamed up with O'Neill Vintners & Distillers to provide SEO and multi-channel digital marketing services that attracted qualified traffic and enhanced consumer engagement for a growing range of brands.
**Initial Engagement**
The collaboration started with in-depth keyword research, the setup and optimization of Google Analytics, and the implementation of paid media campaigns across various platforms, including Google Search, Microsoft Search, StackAdapt, video and content sponsorships, and Vox Media. These efforts were strategically aimed at boosting qualified traffic and enriching consumer engagement.
**Expanding Partnership**
After the successful completion of the initial phase, O'Neill Vintners & Distillers chose to broaden the partnership to incorporate additional brands: Intercept, Rabble, Robert Hall Winery, and Velocity Invitational. This collaboration is set to continue until August 2024.
**Consistent Performance**
Throughout all the initiatives, EXL Media demonstrated consistent performance, maintained direct communication, adhered to budget constraints, and adopted a proactive stance in managing and optimizing campaigns.
**The Result**
This resulted in a long-term, trust-based partnership founded on extensive digital expertise, operational efficiency, and dependable execution across an evolving portfolio of brands.