LEAD GENERATION SERVICE / EMEA
Bamboo Rose is a client that offers a platform for product innovation and a multi-enterprise supply chain, enabling the community to quickly discover, develop, and deliver products digitally. They link retailers, manufacturers, suppliers, and other community members to enhance the product and supply chain processes, mitigate risks, and introduce new and innovative products. The team consists of professionals with decades of experience at major global corporations.
**Target Market: EMEA**
- Retailers, manufacturers, and suppliers
- Businesses with turnovers exceeding £500 million
- Large enterprises
- Key roles: Supply chain manager, Project manager, Supply chain officer, Supply chain project manager, IT manager, Logistics officer
**Situation**
Based in the United States and already having a solid client base, Bamboo Rose aimed to grow by entering the EMEA market. They needed a local partner with significant expertise in establishing and managing sales teams in this region. Our primary goal was to assist Bamboo Rose with their initial market entry. Additionally, we were responsible for identifying and engaging with key organizations within their target addressable market.
**Outcome**
In response to Bamboo Rose’s initial needs, Excelerate360 provided our multi-channel Lead Generation service. This included creating a sales playbook, constructing a targeted database, developing outreach scripts and templates, engaging potential customers, and delivering sales-qualified leads (SQLs).