The Evening

For The Evening

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Overview

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2 - 9

Employees

2020

Year Founded

ABOUT THE EVENING

Creative that's as effective as it is excellent.

The Evening is a hub of creativity that utilizes a combination of intuition, insight, and research to develop, adapt, and create enduring brands. We concentrate on branding, marketing/advertising, and web design.

Tech Stack

AdaloAirslateAppy PieBryterBubbleNutshellThunkableWEMWebflowXanoAdobe Experience Manager CMSSquarespace+2 more

Languages Spoken

English

HIGHLIGHTS

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2 - 9

Employees

2020

Year Founded

Services

Focus

Industries

Clients

Services Provided

21% Brand Identity Design

4% Marketing Collateral Design

25% Other Design

25% Broadcast Video

10% Legacy System Modernization

15% CMS Development & Customization

About the Team

OUR STORY

For more than ten years, we've collaborated with founders to bring their visions to life, crafting brands that resonate authentically and swiftly within their markets. Through a blend of experience, expertise, and empathy, we shape how a brand looks, feels, and connects with its audience, ensuring it firmly takes root and thrives. Our approach focuses sharply on what truly matters during the early stages, enabling clients to move quickly and confidently while building lasting momentum. The outcome is a brand that appears established from the start, built on a solid foundation that supports growth long after launch, making it feel as though it has always belonged in its space.

Portfolio

Cora — Immortalizing a Legend

Unknown

In collaboration with the women's wellness brand Cora, we developed a range of impactful and thought-provoking campaigns. One campaign that stood out involved our partnership with Hotel Zena, where we donated more than 20,000 tampons to create an artistic installation in tribute to the late Ruth Bader Ginsburg. For further information, visit https://www.insider.com/dc-women-rights-hotel-features-ruth-bader-ginsburg-portraity-2020-10.

Go Curls — Launching an Important Brand

Unknown

To introduce Go Curls, a community platform for women with vibrant curls, we developed a distinctive identity system. This was carefully documented in a comprehensive brand book, where our aim was to design a logo that truly reflected the spirit of this community. We chose a symbol inspired by the lively movement of curls. Additionally, we meticulously created the entire identity system, including elements like color and typography, all guided by our strategic approach. For a complete case study, please visit https://www.the-evening.com/work/brand-refresh-gocurls.

Cora — Building a Provocative Brand

Unknown

Cora has transformed from a brand focused on a single product to a comprehensive range of offerings, extensive distribution, and a significant global vision. However, with this expansion come various challenges, such as maintaining consistency, cohesion, and managing assets. To address these issues, we enhanced their identity system and broadened its application to align with their promising future. Our process began with strategic positioning, which laid the groundwork for all subsequent developments, including an impactful photography style, a cohesive color scheme, a user-friendly interface for their e-commerce platform, an adaptable typography approach for various channels, and a meaningful tagline. Our efforts integrated design and messaging across all brand platforms, encompassing web, advertising, collateral, print, email, social media, and packaging. This ensures that every Cora customer enjoys a consistent brand experience, regardless of where they are in their journey. We established a guideline platform that provides both internal team members and external partners access to resources such as approved photography and brand messaging, all contained in a single, comprehensive resource rather than multiple PDFs. For the complete case study, visit https://www.the-evening.com/work/cora-digital-guidelines.

3 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$5,000+

Average Hourly Rate

$50 - $99/hr

Pricing Snapshot

Min Project Size

$5,000+

Avg Hourly Rate

$50 - $99/hr

Cost Rating

N/A

What Clients Have Said

"The Evening delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet. Reviewers either haven't shared a project budget or kept theirs confidential.

Select a service

Brand Identity Design

Marketing Collateral Design

Other Design

Broadcast Video

Legacy System Modernization

CMS Development & Customization

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