190% Increase In Visibility For KOREC Group
At the beginning of 2022, KOREC Group contacted us for SEO consultancy regarding their current website. Our SEO audit uncovered various areas that required enhancement, including technical problems such as redirect loops, an inadequate backlink profile, slow loading speeds, and limited on-page optimization. We also identified content-related issues, including duplicated content, missing FAQs, and a scarcity of expert-driven, user-centered material that could help establish them as thought leaders in their industry. We focused on addressing the technical and content-related problems we discovered in our audit, which improved SEO and enhanced site usability through specific development projects. Pleased with the outcomes, KOREC subsequently hired us for ongoing hosting and technical support. To bolster the site's link profile, we combined content marketing and digital PR with their existing PR initiatives. Additionally, we created a content audit and optimization strategy, enhancing category and landing pages with targeted keyword research and conversion rate optimization analysis to boost user engagement. Since January 2022, the website's visibility has increased by 190%, resulting in a 19% rise in organic traffic during Q1 2023 compared to Q1 2022. This also led to a 48% increase in goal completions, a 38.5% decrease in bounce rates, and a 17% rise in new visitors. By tackling technical and content-related issues, optimizing for user interaction, and implementing a strong content marketing and digital PR strategy, we significantly improved KOREC's online presence. As a result, the client now enjoys enhanced visibility, traffic, and conversions, setting the stage for ongoing growth.