COSEOM

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Overview

$5,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

2 - 9

Employees

2008

Year Founded

ABOUT COSEOM

Multilingual Digital Marketing

Global B2B marketing targeting international brands across the US, Europe, and the APAC region. We offer multilingual growth marketing strategies on platforms such as Google Search, Google Ads, LinkedIn Ads, Capterra, Reddit, Quora, Facebook, Twitter, and others. Our services include ad campaigns, content localization, remarketing, and lead generation specifically for technology companies, SaaS providers, and software firms across various sectors. Services offered:

Languages Spoken

EnglishSpanish

HIGHLIGHTS

$5,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

2 - 9

Employees

2008

Year Founded

Services

Focus

Industries

Clients

Services Provided

20% Search Engine Optimization (SEO)

20% Content Marketing Strategy

10% Social Media Marketing

15% Account-Based Marketing (ABM)

5% Conversion Rate Optimization (CRO)

15% Demand Generation Marketing

10% Pay Per Click

5% Other Digital Marketing

About the Team

OUR STORY

COSEOM® is an independent, international digital marketing agency established in 2008, specializing in helping B2B technology companies grow through data-driven, measurable strategies. Serving clients worldwide across sectors like software, cybersecurity, SaaS, and enterprise technologies, COSEOM crafts customized acquisition systems that build consistent pipelines and revenue. Their small, senior team ensures direct expert involvement, avoiding junior layers or outsourcing. They offer comprehensive services, including international SEO, paid media management, content creation in multiple languages, and marketing analytics. Focused on durable growth, COSEOM avoids templated solutions, prioritizing client-specific approaches with clear accountability and direct communication. Their sustained, structured execution supports long-term marketing effectiveness for businesses operating in diverse international markets.

Portfolio

WinZip Enterprise

WinZip Enterprise, a frontrunner in data security solutions, sought our assistance to enhance its lead generation strategies for its enterprise encryption product. We developed a comprehensive approach centered on optimizing digital marketing channels to attract qualified leads and raise brand awareness within the cybersecurity field. Key Accomplishments: - **Strategic Campaign Development:** We designed and implemented targeted demand generation campaigns across various digital platforms, in line with WinZip Enterprise's goals to promote their encryption offering. - **Pay Per Click Optimization:** We utilized PPC advertising to enhance visibility and draw in high-quality leads interested in enterprise encryption solutions, ensuring a strong return on investment. - **Search Engine Optimization:** We executed SEO tactics to boost WinZip Enterprise's rankings in organic search results, improving their online visibility and increasing traffic to relevant landing pages. - **Social Media Engagement:** We employed social media marketing strategies to connect with key decision-makers and influencers in the cybersecurity sector, nurturing valuable relationships and driving lead conversions. - **Conversion Rate Optimization:** Data-driven techniques were applied to refine landing pages and lead capture forms, improving user experience and increasing lead conversion rates. As a result of our collaboration, WinZip Enterprise saw a marked increase in lead generation for its enterprise encryption solution, reinforcing its reputation as a reliable provider of data security solutions in the digital arena.

Alludo

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Alludo, a software firm located in Ottawa, Ontario, focuses on graphics processing and productivity applications. We had previously collaborated with some of their brands prior to their acquisitions, such as MindManager. The Alludo team reached out for help with multilingual demand generation and lead generation for four of their brands: Corel Graphics Suite, MindManager, Parallels, and WinZip. After establishing an initial process, we now oversee the paid media budgets for the Alludo brands on platforms like LinkedIn and Google Ads. By optimizing landing pages, implementing lead generation forms, and closely working with the creative team to improve ad creatives, we successfully lowered the cost per lead. Within just a few weeks, we have generated a considerably higher number of leads for the allocated budget.

DEDUCE

Deduce

In collaboration with Deduce, a leading cybersecurity company, our agency initiated efforts to enhance their online presence and generate leads through improved reporting and targeted paid media campaigns. By utilizing data analytics and careful budget planning, we improved campaign outcomes and increased brand visibility, leading to significant business growth for Deduce. Key Achievements: - **Comprehensive Reporting Implementation**: Worked closely with Deduce's marketing team to establish effective reporting systems using Web Analytics, HubSpot CRM, and customized dashboards, enabling data-driven decisions and providing insights for better campaign performance. - **Strategic Budget Planning & Forecasting**: Executed a detailed budget planning and forecasting strategy to allocate resources wisely across different paid media channels, ensuring funds were used efficiently and maximizing return on investment for Deduce's marketing efforts. - **Targeted Paid Media Campaigns**: Initiated focused paid media campaigns on platforms such as Google Ads, LinkedIn Ads, Reddit, Twitter, and Quora to boost top-of-the-funnel acquisition, foster sales pipeline growth, and raise brand awareness for Deduce within the cybersecurity sector. Deduce saw a remarkable increase in trial sign-ups, resource downloads, and demo requests within the first month of launching the campaigns. These outcomes highlighted the success of our strategies in reinforcing Deduce's status as a leader in innovative cybersecurity solutions. Through our joint efforts, Deduce achieved significant advancements in enhancing their online presence, acquiring new leads, and establishing themselves as a trusted figure in the cybersecurity industry.

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