
Cofounder Clarity
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Overview
$1,000+
Min Project Size
2 - 9
Employees
2020
Year Founded
ABOUT COFOUNDER CLARITY
Cofounder coaching for startup companies.
Cofounder Clarity specializes in working with cofounder teams at both bootstrapped and venture-backed startups. We focus on the interpersonal dynamics, patterns of conflict, and communication structures that influence whether founding teams succeed or fall apart, addressing issues before they escalate. Our methodology is based on relationship science, including Gottman Method research, Emotion-Focused Therapy (EFT), and Imago Relationship Therapy, tailored to the unique pressures faced in the startup world. Our engagements are structured and results-driven, utilizing original frameworks such as The Cofounder Effect and the Cofounder Conflict Matrix. Unlike executive coaches or individual therapists, we collaborate directly with the partnership—working with both cofounders together—because that’s where effective change occurs. Founded in 2020 by Dr. Matthew Jones, PsyD, and author of The Cofounder Effect (2025), we have assisted over 100 founders.
LANGUAGES SPOKEN
English
HIGHLIGHTS
$1,000+
Min Project Size
2 - 9
Employees
2020
Year Founded
Services
Focus
Industries
Clients
Services Provided
100% Business Coaching
About the Team
OUR STORY
Founded in October 2020 by Dr. Matthew Jones, Cofounder Clarity pioneered cofounder coaching as a specialized discipline focused solely on the working relationship between startup cofounders. Dr. Jones, a Licensed Psychologist with a Doctorate in Clinical Psychology, recognized the unique challenges cofounders face and developed proprietary frameworks and measurement tools, such as the Cofounder Satisfaction Index, to address relational dynamics and conflicts distinct from individual performance or executive coaching. Backed by research traditions including the Gottman Method and Emotion-Focused Therapy, his work has helped over 100 founders from top incubators and venture firms like Y Combinator and Sequoia Capital. Through his extensive media presence and the Institute for Founder Dynamics, Dr. Jones continues to advance empirical understanding of cofounder relationships,
Projects & Clients
Project Size & Rate
Minimum Project Size
$1,000+