New Brand Launch
Semper Augustus by Sophie Flack
Sophie, the Founder, envisioned transforming the jewelry industry with her bold collection of fine jewelry, each piece aimed at promoting social causes while contributing a portion of sales to partner non-profits. She also wanted to provide her customers with a personalized shopping experience that allowed for the customization of flagship products. To align her brand with ethical values, Sophie sought a partner agency that shared her commitment to positive business practices and eventually discovered Bushy after an extensive search online. After discussing her requirements, we partnered with her to realize her brand and business vision on the Shopify platform, offering a comprehensive e-commerce launch service. Bushy handled everything from business consulting to design, implementation, and quality assurance, ensuring the project was completed on time and within budget. We also supported the setup and integration of Email Marketing Channels through Klaviyo to help the brand build subscriber lists for future launches and engage current subscribers. Following a seamless and successful first launch, the brand has attracted attention from numerous A-list celebrities, including Amanda Seyfried, Bette Midler, and Bowen Yang, and has been featured in prestigious fashion magazines like The New Yorker and Vice's I-D Fashion Magazine.