From WordPress to JAMstack
Eflow Global, a provider of regulatory compliance solutions for the financial services sector, sought Buglelab's assistance in enhancing the performance of their WordPress.com website. Following a website audit, Buglelab discovered that various uncompressed assets were hindering page load speed. To address this, they optimized all assets, minimized scripts and CSS, and transferred all assets to a trusted CDN provider. Despite these efforts, further testing revealed subpar hosting performance for the WordPress.com site, resulting in a 7-second delay before server response. Consequently, Buglelab recommended transforming Eflow's website into a JAMstack site to boost its performance. Client Charlie authorized Buglelab to redesign and rebuild eflowglobal.com as a JAMstack website. Since there was no need for payment processing, Buglelab utilized the Hugo Static Site Generator for its fast build capabilities. The UX/UI designer, Ihsan, created a modern, custom UI that Charlie greatly admired. Buglelab integrated each page with Forestry.io as the Content Management System, enabling Charlie and his team to easily update content. The primary conversion objective was to facilitate call bookings, for which they employed the Calendly API, contributing to an impressive 96% performance score for eflowglobal.com. This custom JAMstack website significantly lowered the user bounce rate, allowing users to make more informed decisions and ultimately increasing Eflow Global’s revenue. The project taught Buglelab the importance of transitioning directly to a JAMstack site instead of attempting to repair a poorly performing one, thus conserving both time and resources for their clients and themselves. Recently, following the discontinuation of Forestry.io, they have switched to a full visual builder using CloudCannon, much to Charlie's delight, as it allows him to easily create new landing pages for his JAMstack site.