Hangman
Why they approached us… Hangman, a professional high-end picture hanging, curation, mirror, and framing service, sought our help to update their old website to better connect with their target audience. The Solution… We aimed to create a website that not only embodied the Hangman brand but also enhanced their services by increasing organic traffic through Google. Peter and Scarlett wanted a site that was minimalistic, elegant, modern, and unique; thus, the challenge was to strike a balance between minimalism and effective SEO to ensure high Google rankings. We achieved this through keyword research, metadata optimization, setting up and optimizing Google My Business, submitting to local directories, conducting competitor analysis, and providing FAQ and blog recommendations. As a result, the site's ranking improved from page five to page one on Google. By combining our essential services into a tailored project that included design, development, hosting, and CMS systems, we ensured that their new, contemporary site was fully responsive on both mobile and tablet devices. We utilized Webflow, enabling Peter to make necessary updates, such as uploading blogs, without requiring our assistance. Services Utilized: Design, Development, Hosting, CMS, and SEO. Success Metrics: Improved from Page 5 to Page 1 on Google Organic Search.