Logo Design
Mihano Momosa is a brand dedicated to women, founded by fashion designer Mihailo Anusic, who focuses on creating pieces that celebrate individuality and make women feel like they are part of a contemporary fairy tale. He believes that every woman has her own unique identity, and he approaches the design of each item with enthusiasm while staying true to feminine qualities. After Mihailo reached out, we met to discuss the logo design for his brand. He briefly shared his vision, and it was inspiring to witness such humility and determination in a young individual. When clients have a clear idea of what they want, the design process becomes more collaborative, often leading to fulfilling results for everyone involved. Since Mihano Momosa emphasizes uniqueness and individuality, we aimed to ensure the logo reflected this authenticity. We accomplished this by repeatedly writing the name on paper, selecting the best version that wasn't perfect, refining the lines, and then vectorizing the Mihano Momosa signature. Once we felt confident in our design, we presented it to Mihailo. That singular design made a significant impact, and since then, the brand has flourished in the fashion industry. While we’d attribute 95% of the brand’s success to his creations and dedication, the remaining 5% can be credited to the logo’s authenticity, which embodies the essence of the brand in one signature.