Established in February 2018, Bald Ginger has rapidly expanded to support more than 25 clients in the Austin, Texas region. Its primary focus areas include hospitality, restaurants, food and beverage, beer, wine, spirits, and consumer services. Ed Hattrup, known as the "Bald Ginger" and the founder, is a finance director and small business consultant with nearly 15 years of experience. Many business owners tend to address financial analysis only at tax time or minimally to meet legal obligations. The Bald Ginger team offers a comprehensive range of services, including bookkeeping, payroll processing, invoice management, and CFO consulting.