Ternium Today
Techint is a multinational corporation based in Italy and Argentina, established by Agostino Rocca, with its headquarters located in Milan and Buenos Aires. The company operates in over 24 countries worldwide and holds the title of the largest steel producer in Argentina, as well as the foremost global manufacturer of seamless tubes primarily utilized in the oil sector. Techint excels in several fields, including petrochemicals, refineries, mining, pipelines, roads and highways, marine terminals, bridges, dams, and airports. The company operates in Argentina within the metallurgy, construction, and oil and gas industries, employing more than 50,000 individuals.
Context: The international entity Techint required the creation of a platform to integrate its various sources of internal and external information. The effectiveness of email as a communication method was waning, prompting the need for a solution to centralize multilingual content from different business units. We were chosen to execute this project due to our previous collaboration with the group on 11 different projects.
Strategy: We developed a responsive application capable of gathering information from over 16 various social media platforms globally, including Instagram, Facebook, YouTube, and Twitter, while also integrating content from 12 intranets. User authentication was included to allow for content segmentation based on user access. The application was built natively for both iOS and Android devices, as well as optimized for tablets and smartphones.
Achieved Milestones: Following the success of TerniumToday, we were tasked with implementing support for English, Portuguese, Spanish, and Italian. The main qualitative outcomes include:
1. Employees remain consistently connected and informed.
2. Users receive real-time updates on company news.
3. Individuals can choose their preferred language for content access.
4. The platform offers opportunities for user feedback and the ability to conduct surveys through a robust user service engine.