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Overview
10 - 49
Employees
1983
Year Founded
ABOUT ALTERNATIVES
full-service branding and creative agency
We offer comprehensive branding and marketing strategies, alongside creative solutions that enhance value, boost revenue, and improve customer experiences, from broad concepts to intricate details. As an award-winning, female-owned branding and creative agency located in New York City, our work has garnered numerous design accolades, been featured in various international publications, and showcased through exhibitions and lectures. Additionally, we hold several U.S. design and mechanical patents for our displays and products. Our expertise lies in developing brands, companies, and organizations via innovative design and strategic marketing across diverse brand, media, and retail communication strategies. We adopt a unified and strategic approach to marketing communication, meticulously crafting brand interactions that authentically convey the essence, character, and values of a brand. In a marketplace flooded with options, consumers today face an overwhelming number of choices and limited time to decide. Brands that clearly articulate their identity, values, and product benefits effectively rise above the noise.
LANGUAGES SPOKEN
English
HIGHLIGHTS
10 - 49
Employees
1983
Year Founded
Services
Focus
Industries
Clients
Services Provided
20% Packaging Design
40% Brand Identity Design
25% Brand Refresh & Rebranding
15% Graphic Design
100% Print Design
About the Team
OUR STORY
Our team is a distinctive blend of creative professionals skilled in marketing, design, copywriting, business planning, psychology, and research analysis. Based in New York City, we draw inspiration from its rich diversity to offer strategic branding, marketing, and creative solutions for organizations, brands, and products worldwide. We embrace challenges, delivering innovative, cost-effective results through meticulous attention to strategy, detail, and project management. With entrepreneurial experience, including launching and selling companies, we understand the importance of value creation. Our leadership, including Julie and Mark, is noted for award-winning work, patents, academic contributions, and global collaboration. Designed for teamwork, our facilities support dynamic interaction while our strategic, phased marketing process ensures measurable success, continuous learning, and adaptation to evolving trends.


