align.me

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Overview

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

1998

Year Founded

ABOUT ALIGN.ME

A good plan well executed

align.me is a dedicated B2B sales and marketing agency that caters to SaaS, professional services, industrial, manufacturing, and emerging technology companies around the globe. For over 25 years, we have assisted businesses in synchronizing their sales and marketing efforts to implement smarter go-to-market strategies, enhance demand generation, and achieve measurable growth. We have supported thousands of B2B organizations worldwide, from ambitious startups to multinational corporations, in creating and executing effective go-to-market strategies that yield tangible results. Our team of over 30 B2B professionals encompasses expertise in strategy, digital marketing, design, content, web development, SEO, events, talent acquisition, and data analysis, providing our clients with immediate access to essential skills without the added cost. At align.me, successful sales and marketing initiatives begin with a well-defined plan and a top-notch team to execute it.

Languages Spoken

English

HIGHLIGHTS

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

1998

Year Founded

Services

Focus

Industries

Clients

Services Provided

40% Digital Strategy

25% Demand Generation Marketing

10% Account-Based Marketing (ABM)

15% Content Marketing Strategy

10% Search Engine Optimization (SEO)

About the Team

OUR STORY

Our Narrative We are align.me, a team of B2B sales and marketing experts based in Melbourne and led by founder Hugh Macfarlane. For over 25 years, our diverse team of coaches, strategists, designers, developers, and analysts has created more than 500 go-to-market strategies for clients across 36 countries. We integrate buyer-focused planning, alignment between sales and marketing, data-driven implementation, and training to achieve tangible growth for small and medium-sized enterprises, large corporations, and partner networks.

TEAM PHOTOS

Portfolio

IPScape Case Study

Unknown

IPSCAPE, an Australian company offering call center and customer contact solutions, had excellent services and a dedicated customer base, which should have positioned them for rapid growth. However, the absence of a solid plan, restricted marketing resources, and numerous competing priorities caused them to miss crucial market opportunities. They sought assistance to achieve clarity, commitment, and a renewed focus on growth, ultimately partnering with align.me. Six months later, they successfully boosted their pipeline by $6 million.

Transfield Services Case Study: Planning

Unknown

Several years back, George Spink, the leader of Transfield Services Australia’s Facilities Management Group, was assigned the challenge of expanding a substantial service in a limited market. However, lacking a defined market, tailored solutions, and marketing knowledge made this task difficult for him. Transfield required someone capable of unifying their fragmented business and sales teams to adopt a marketing mindset and, even more challenging, reach a consensus. George was doubtful that this could be achieved. Remarkably, Align.me succeeded in accomplishing it within just three days.

CA Technologies Case Study

Unknown

In 2000, CA Technologies was a global corporation offering a vast range of software solutions to enterprise IT customers. Despite being the leading player in many of its markets, CA was struggling to sustain its growth. With a lack of targeted marketing, inconsistent campaigns, and misalignment between sales and marketing teams, new marketing manager Jim Fisher recognized that changes were necessary. He envisioned a more results-oriented strategy but was uncertain about its structure or how to initiate it. Unbeknownst to him, he was on the verge of transforming the marketing approach for all CA teams globally, alongside align.me’s Hugh Macfarlane.

1 more project

Projects & Clients

Project Size & Rate

Minimum Project Size

$5,000+

Average Hourly Rate

$50 - $99/hr

Pricing Snapshot

Min Project Size

$5,000+

Avg Hourly Rate

$50 - $99/hr

Cost Rating

N/A

What Clients Have Said

"align.me delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet — reviewers either haven't shared a project budget or kept theirs confidential.

Select a service

Digital Strategy

Demand Generation Marketing

Account-Based Marketing (ABM)

Content Marketing Strategy

Search Engine Optimization (SEO)

Locations

Headquarters

281 Brunswick St

Fitzroy, Victoria, Australia 3065

+61385958400

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