97th Floor

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Overview

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

50 - 249

Employees

2005

Year Founded

ABOUT 97TH FLOOR

Elevating People and Brands We Believe In

97th Floor is a premier digital marketing agency dedicated to generating pipelines and revenue for clients through tailored, audience-focused channel strategies that produce measurable outcomes. Our primary offerings encompass SEO (Search Engine Optimization), AI Search Optimization, Advertising (including PPC, SEM, Social Ads, and Display), and Content Marketing. With 20 years of experience, 97th Floor has partnered with businesses in cybersecurity, finance, industrial and manufacturing, insurance, software, and health and wellness sectors. We proudly collaborate with a wide array of clients, from well-funded startups to Fortune 50 companies, such as Oracle, McKinsey & Company, Google, Crumbl, and Princess Cruises. To learn more or to schedule a strategy call, visit 97thfloor.com.

LANGUAGES SPOKEN

English

HIGHLIGHTS

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

50 - 249

Employees

2005

Year Founded

Services

Focus

Industries

Clients

Services Provided+2 Services

15% Demand Generation Marketing

25% Content Marketing Strategy

35% Search Engine Optimization (SEO)

15% Performance Marketing

10% Pay Per Click

40% Amazon Advertising Management

60% YouTube Advertising

30% Blog & Article Writing

About the Team

OUR STORY

97th Floor exemplifies exceptional project management, consistently maintaining a proactive approach and clear communication with our team. Their professionalism and transparency shine through in their commitment to a structured workflow. These attributes distinguish them notably from other competitors, reflecting a team that values order and collaboration. Their ability to manage projects efficiently while fostering open dialogue makes them a reliable partner in achieving shared goals. This blend of discipline and openness underscores the quality and effectiveness that 97th Floor brings to every engagement.

Portfolio

Progenex

Unknown

Progenex is an online business that specializes in protein-based products and is well-regarded for its solutions tailored to high-intensity workouts. Since partnering with 97th Floor in 2015, we have achieved significant successes together. However, over time, organic traffic began to plateau. What had previously been effective was no longer sufficient, which prompted us to reassess our strategy. Beginning with thorough keyword research, we identified the types of content that would appeal to Progenex's target audience. We assembled our top content creators and designers, collaborated closely with the Progenex content team, and ensured everyone shared a unified vision for each project before proceeding. With the content created and published on the website, we focused on establishing relevant internal links to connect each piece. We also developed quality external links with appropriate anchor text for each page. These efforts were aimed at enhancing the authority of the pages and signaling their relevance to Google based on each page's targeted keywords. As our on-page and off-page optimizations took effect and the content gained traction, we began to see the desired increase in organic traffic for Progenex. When comparing the past year to the most recent one, we observed a 17.06% rise in Google organic users and a 26.17% increase in new users.

Cutting a 240-Day Sale Cycle to 90 Days

Unknown

Qubole sought what many businesses aim for: qualified leads and enhanced traffic. What set Qubole apart was their lengthy customer acquisition process, which lasted almost a full year. They approached 97th Floor for a holistic organic digital strategy to expedite this journey and increase lead volume. This required high-quality landing pages and blog content, improved keyword rankings, highly targeted traffic, and better conversion rates. To implement Qubole's digital marketing strategy, 97th Floor utilized every (ethical) tactic in the digital marketing handbook, including SEO, social media, and conversion rate optimization. However, the true standout in the strategy was content marketing. At the core of their approach was meticulously crafted content designed to cater to consumer needs. From landing pages, blog posts, ebooks, and whitepapers to buyer's guides, every piece of content on the site involved our expertise. After conducting a content audit, 97th Floor developed a strategy focusing on targeted content aimed at lead acquisition and nurturing, aligned with the buyer's journey. For results, visit: https://www.97thfloor.com/work/qubole.

From door knocking to digital.

Vivint Solar

Vivint Solar achieved significant growth throughout its existence, primarily due to door-to-door sales and call center operations. To further expand the business, tap into new markets, and develop a robust inbound sales strategy, they needed a fresh approach. By utilizing our unique TF-IDF (semantic) methodology, we identified critical terms that were absent from the website but commonly appeared in high-ranking content for relevant customer search keywords. Armed with this insight, we revamped 40 pages of website content. We thoroughly researched Vivint Solar’s target audience, their needs, and interests, translating these insights into a content-focused keyword research project. With key terms identified, we began creating SEO-optimized content to address these aspects, including blog posts for the Vivint Solar site and outlines for their internal content team. Additionally, we reinforced both new and existing content with 20 high-quality backlinks monthly. Over four months, Vivint Solar experienced a 45% increase in organic sessions compared to the previous year, translating to an increase of hundreds of thousands of dollars in lifetime customer value. User numbers surged by 48.54%, while new users rose by 48.62%, and sessions were up by 44.94%. Most importantly, we developed a sustainable digital strategy for Vivint Solar, reducing their dependency on traditional sales methods and transforming their website into a valuable resource for customers. In doing so, we positioned Vivint Solar as a leader in the home-solar sector.

6 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$5,000+

Average Hourly Rate

$50 - $99/hr

Pricing Snapshot

Min Project Size

$5,000+

Avg Hourly Rate

$50 - $99/hr

Cost Rating

N/A

What Clients Have Said

“

"97th Floor delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

MOST COMMON PROJECT SIZE

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Select a service

Demand Generation Marketing

Content Marketing Strategy

Search Engine Optimization (SEO)

Performance Marketing

Pay Per Click

Amazon Advertising Management

YouTube Advertising

Blog & Article Writing

Website Copywriting

White Paper & eBook Writing

Industry Recognitions

Locations

Headquarters

2600 W Executive Parkway Ste 180

Lehi, Utah, United States 84043

+18013411986

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97th Floor

Set Up By Edverise AI

Edverise AI built this profile by analyzing thousands of data points across the web. If you own this business, become an Edverise partner to manage and update your profile.

Overview

Elevating People and Brands We Believe In

Services

Focus

Industries

Clients