ABOUT 389 AGENCYStrategy-Led Marketing for B2B Tech & SaaS
389 Agency is a marketing agency focused on strategy, specifically designed for B2B Tech and SaaS companies in critical industries. We collaborate with brands in sectors such as Artificial Intelligence, Fintech, Solar & Clean Energy, and Security Technology to enhance their visibility, trustworthiness, and ease of purchase in markets where credibility is essential. The agency's name is inspired by the peregrine falcon, the fastest animal on the planet, which can reach speeds of 389 km/h during a precise dive—not when cruising but when striking. This reflects our approach to every project: thoughtful in planning, unwavering in execution, and completely sure about our objectives before we proceed. In complicated B2B markets, having the best product doesn’t guarantee success; being the most trusted brand does. Buyers typically review over 15 pieces of content before reaching out to a vendor, narrowing down their choices to two or three options, and 78% of the time, they select a brand they already know. If your brand isn't establishing trust ahead of initial interactions, you’re already at a disadvantage. We bridge that gap. Our four main service areas—Brand & Market Position, Digital Presence & Discovery, Demand Generation & Paid Media, and Content & Thought Leadership—align directly with the B2B buyer's journey. We prioritize strategy over execution every time, ensuring each deliverable is linked to a business outcome. Based in Africa, we have a global reach, having developed over 50 brands across three continents and delivered results for more than eight years. 📍 We serve clients throughout Africa, the US, and Europe 🌐 389agency.com
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