Our founder and CEO, Alex Castro, recently contributed an insightful article to Fast Company titled "Beyond the Hype: Why Mid-Market Companies Need a New Playbook for AI." In this piece, Alex shares his extensive expertise in digital transformations to highlight why conventional AI approaches often fall short for mid-sized enterprises. He proposes a tailored, practical strategy designed to help leaders navigate the AI landscape effectively, considering their unique operational scale and challenges. Our commitment lies in empowering executives to move past superficial trends, thereby unlocking genuine value and impactful returns from their AI initiatives during this critical phase of their organization's evolution.