Visible Factors

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Overview

$5,000+

Min Project Size

150+

Avg Hourly Rate

10 - 49

Employees

2014

Year Founded

ABOUT VISIBLE FACTORS

Top-Tier Data-Driven Digital Marketing

Visible Factors is a data-driven digital marketing agency located in Los Angeles, CA. We are challenging the norms of conventional marketing agencies by forming a collective that emphasizes knowledge and expertise to deliver high-quality marketing services to emerging brands and businesses. We have partnered with over 200 companies, primarily through referrals and word-of-mouth, helping many achieve multi-million dollar revenue growth through SEO, paid media, and email/lifecycle marketing strategies.

Languages Spoken

English

HIGHLIGHTS

$5,000+

Min Project Size

150+

Avg Hourly Rate

10 - 49

Employees

2014

Year Founded

Services

Focus

Industries

Clients

Services Provided

15% Content Marketing Strategy

10% Social Media Marketing

25% Email Marketing & Automation

30% Search Engine Optimization (SEO)

20% Pay Per Click

About the Team

OUR STORY

Our agency collective pioneers a fresh approach to marketing, emphasizing that our success is intertwined with yours. We prioritize data-driven strategies, allowing metrics and clear goals to steer our methods. Our primary focus is boosting revenue growth, exemplified by achieving substantial milestones such as 500% revenue increases and over 1600% return on ad spend for diverse brands. Operating through a trusted referral system, we've partnered with more than 250 clients to deliver impactful results. Testimonials from leaders like Amit Kulkarni, Co-Founder & CEO of Heymarket, highlight our expertise in SEO and content marketing, which have significantly amplified organic traffic and lead generation. Committed to fostering growth, we tailor our services to propel your business forward effectively.

Portfolio

Ticketmaster Case Study

Ticketmaster

Our objective with Ticketmaster was to identify all Technical SEO issues and uncover new areas for improvement. We also aimed to assess their Google Ads automations to discover efficiencies. Through our audits of both the technical SEO and SEM aspects, the Ticketmaster teams could implement actionable insights into their campaigns or engineering processes. We focused on various SEO topics, primarily enhancing search queries related to "tickets." This included technical refinements such as URL adjustments, redirects, and the optimization of on-page content, titles, descriptions, and headings. We collaborated with the marketing, SEO, and product teams to ensure that our recommendations were incorporated into upcoming sprints for implementation. Additionally, we developed an SEO Content Strategy for a “Things to Do” initiative that concentrated on capturing location-based and high-funnel queries, which also involved technical and on-page SEO strategies. The outcomes of our efforts led to a 17% rise in Organic Search (SEO) traffic in users and a 34% increase in page views year-over-year. Furthermore, we observed a 7.7% increase in transactions and approximately a 2% rise in revenue from SEO, resulting in about $2 million in annual revenue growth. By auditing Ticketmaster's Google Ads, we managed to save over $500,000 per month on NFL-targeted keywords such as "NFL tickets" by addressing issues with automated bidding strategies and other bid management challenges. This approach was then extended to all ticketing products, yielding even greater annual savings in paid advertising for Ticketmaster.

Sundry Clothing: Paid Media Case Study

Sundry Clothing

Visible Factors faced the challenge of expanding Sundry's newly established online store in 2015 by launching their direct-to-consumer (DTC) channel through paid media. Our aim was to boost revenue and the number of transactions while ensuring a high Return On Ad Spend (ROAS). **Initiating the Strategy** We concentrated on creating an effective and profitable online advertising strategy utilizing Google, Facebook, and Remarketing through Adroll. Our approach involved developing a tiered advertising funnel that began with broad awareness and prospecting at the top, progressed through mid-funnel engagements, and culminated in lower funnel activities like Remarketing, leading to conversions. **Initial Phase** At the outset, Sundry's online store was generating under $20,000 a month and averaging fewer than 125 transactions per month. Initially, we ran only Google Ads, including Search, Shopping, and Display, along with retargeting, which resulted in an additional 97 sales transactions within the first 30 days. After two months, we incorporated Facebook Ads, aiming to enhance broad awareness and identify prospective customers while simultaneously implementing dynamic retargeting. After four months, transactions surged by 200%. **Growth Phase** After the first six months, we began to gain momentum and developed a better understanding of Sundry’s target audience. We effectively utilized our data to optimize Sundry's campaigns on Facebook and Google. We identified successful creative content, effective messaging, and experimented with new placements and ad formats to significantly elevate the Sundry brand. **Results** Years later, with only Facebook and Google directing traffic to the online store, sales transactions have surged by over 7,000%, resulting in a 60-fold increase in online revenue, alongside an estimated 400% reduction in cost per acquisition (CPA).

Projects & Clients

Project Size & Rate

Minimum Project Size

$5,000+

Average Hourly Rate

150+

Pricing Snapshot

Min Project Size

$5,000+

Avg Hourly Rate

150+

Cost Rating

N/A

What Clients Have Said

"Visible Factors delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet — reviewers either haven't shared a project budget or kept theirs confidential.

Select a service

Content Marketing Strategy

Social Media Marketing

Email Marketing & Automation

Search Engine Optimization (SEO)

Pay Per Click

Locations

Headquarters

14044 Ventura Boulevard, Suite 310

Los Angeles, California, United States 91423

+14242558996

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