Sowen

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Overview

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2 - 9

Employees

2019

Year Founded

ABOUT SOWEN

Data and strategy consulting that delivers impact.

Sowen is a consultancy focused on social impact. We leverage data and technology to support individuals and organizations committed to making a difference in the world. Our partnerships with purpose-driven organizations enable us to implement data-driven solutions that enhance both social outcomes and business performance.

Languages Spoken

English

HIGHLIGHTS

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2 - 9

Employees

2019

Year Founded

Services

Focus

Industries

Clients

Services Provided

20% AI Strategy & Roadmap Consulting

13% Generative AI

17% BI & Big Data Consulting & SI

28% Change Management Consulting

22% Go-to-Market Strategy

About the Team

OUR STORY

Sowen embodies pragmatic idealism, aiming to create scalable, resilient solutions that align with clients' goals without unnecessary upselling or billable hours. Founded by Ori Carmel, the company values genuine partnerships rooted in integrity and shared commitment, not just vendor relationships. With a leadership team boasting decades of expertise in data, technology, marketing, economics, and design, Sowen understands real-world challenges deeply, having faced similar ones firsthand. Their collaborators are driven by open debate, shared purpose, and doing the right thing even when unobserved. Through these principles, Sowen commits to delivering meaningful impact and enduring success alongside partners who resonate with their values and approach.

Portfolio

Purpose | Mission | Goals and Objectives

Unknown

**Challenge:** A chamber of commerce in a major U.S. city was facing difficulties with its identity, operations, and overall influence. It had been more than a decade since it last reviewed its purpose and how it measures its efforts. During this period, the city experienced significant economic growth and two changes in mayoral leadership. As a result, the chamber was no longer aligned with its fundamental mission in either principle or practice. **Solution:** We carried out a comprehensive audit to gauge perceptions of the organization's purpose among chamber members and key external stakeholders. We analyzed both successful and unsuccessful examples from various markets to identify best practices and opportunities that had been overlooked. A two-day workshop was held with relevant personnel and experts to address three key questions: Where are we currently? Where do we aspire to be in the future? How do we achieve that? We established an organizational purpose that transcends specific projects or timeframes, serving as a guiding principle for future activities. We formulated a mission statement that clearly outlined our strategic direction across all departments and created department-specific mission statements that aligned with the overarching one. We identified specific, measurable, actionable, and meaningful goals for each department, project, and individual, which together formed our annual roadmap. Lastly, we set up distinct measurement metrics and created a pulse page accessible to the public and chamber members, offering transparent reporting and demonstrable measures of our impact on the city and the economic benefits for the organization and its members. **Results:** Within six months, the chamber successfully rebranded according to the new purpose, leading to a 45% increase in favorable perceptions among stakeholders as indicated by NPS surveys. During this period, the chamber reversed a four-year decline in membership and revenue. In just one year, it doubled its operational budget and boosted the average economic contribution from members by 16%.

Predictive target audience modelling

Unknown

A leading insurance company in the US aimed to develop predictive audience segments for targeting home, auto, and life insurance policies. The solution involved establishing a secure data environment for advanced predictive modeling, utilizing a variety of data sets. We set up a third-party-hosted safe harbor environment capable of processing and analyzing these diverse data parameters. This environment integrated several data sets, including purchase history, search behavior, behavioral insights, census information, digital cookie data, location details, and survey results. All data was anonymized to eliminate any Personally Identifiable Information while ensuring compliance with privacy regulations. We modeled behaviors against relevant objective functions to pinpoint behavioral predictors for future actions. Based on past behaviors and data, we created segmented audience groups with a likelihood of demonstrating desired future behaviors. Results showed that these predictive audience segments achieved conversion rates 3.6 times higher than standard audiences without losing scale. The ROI for the top 10% of the audience group was 8 times greater than that of standard audiences, while the ROI for the top 25% was 5.75 times higher.

Project with University of Cambridge

University of Cambridge

Migrated portfolio item

5 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$5,000+

Average Hourly Rate

$50 - $99/hr

Pricing Snapshot

Min Project Size

$5,000+

Avg Hourly Rate

$50 - $99/hr

Cost Rating

N/A

What Clients Have Said

"Sowen delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet. Reviewers either haven't shared a project budget or kept theirs confidential.

Select a service

AI Strategy & Roadmap Consulting

Generative AI

BI & Big Data Consulting & SI

Change Management Consulting

Go-to-Market Strategy

Industry Recognitions

Forbes Councils

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