At Makeable, we assist growing Canadian businesses in gaining insights into their customers, focusing not only on their actions but also on their motivations. Our services encompass three main areas: Customer Experience consulting, qualitative research (including in-depth interviews, focus groups, and product testing), and quantitative research (such as surveys, customer segmentation, and tracking studies). Most of our clients approach us when they are ready to move beyond intuition-based decision-making and towards a deeper comprehension of their customers. Unlike agencies that simply provide a report and then vanish, we collaborate with your team throughout the implementation process. With 15 years of research experience on both the agency and client sides, we have expertise in fintech, retail, and eCommerce.