The Blake Project is a strategic brand consultancy that assists innovative marketers globally in establishing strong brand loyalty. Our focus lies in specialized areas such as brand research, strategy, licensing, and education. Our senior partners are highly regarded experts in branding, boasting decades of experience in brand strategy and management across top advertising agencies, research firms, brand development companies, and prominent marketing organizations. We share our knowledge through focused project engagements and distinctive one- and two-day strategic planning workshops designed to help marketing teams achieve clarity and alignment in creating enduring, irreplaceable brands. Our clientele includes some of the most recognized brands worldwide, as well as emerging leaders in various consumer product and B2B sectors. Clients seek our insights, guidance, and creativity while laying the groundwork for new brands or rejuvenating existing ones. As a resource for marketers, we publish the leading brand management website www.BrandingStrategyInsider.com and organize The Un-Conference: 360 Degrees of Brand Strategy for a Changing World every May, which is the only event dedicated to problem-solving in marketing.